Once upon a time, I was a premed student. However, I gradually realized I wanted a more creative field with opportunities for upward mobility and constant growth. Since I have always loved art and creativity, studying behavior, and analyzing data, I decided to instead pursue a career in marketing.

I am passionate about growing businesses and teaching others. I previously worked at two medical device start-ups and one large IT consulting and services firm. I recently graduated from a part-time MBA program with coursework on management, marketing, entrepreneurship, and the medical industry.

I created my blog to organize my own thoughts, to challenge myself to write more and create content, and to help others who are just starting out in their marketing careers or who are looking to learn how to better market their businesses.